Mysticism!
Everything worked out today.

Output: "c:\data\projects\strawberry\msvc_\build_release\strawberry\build\StrawberrySetup-1.2.13.3.gce4f2ece-msvc-x64.exe"
Install: 7 pages (448 bytes), 12 sections (24864 bytes), 933 instructions (26124 bytes), 509 strings (88228 bytes), 1 language table (318 bytes).
Uninstall: 4 pages (320 bytes), 1 section (2072 bytes), 490 instructions (13720 bytes), 350 strings (14474 bytes), 1 language table (282 bytes).
Datablock optimizer saved 55686 bytes (~0.0%).

Using lzma (compress whole) compression.

EXE header size:               64512 / 38912 bytes
Install code:                          (140446 bytes)
Install data:                          (181707820 bytes)
Uninstall code+data:                   (122942 bytes)
Compressed data:            73031100 / 181971208 bytes
CRC (0xAEF4CE05):                  4 / 4 bytes

Total size:                 73095616 / 182010124 bytes (40.1%)

[ 62%] Building CXX object CMakeFiles/strawberry_lib.dir/src/qobuz/moc_qobuzstreamurlrequest.cpp.obj
[ 62%] Building CXX object CMakeFiles/strawberry_lib.dir/src/qobuz/moc_qobuzfavoriterequest.cpp.obj
[ 62%] Building CXX object CMakeFiles/strawberry_lib.dir/src/settings/moc_qobuzsettingspage.cpp.obj
[ 62%] Building CXX object CMakeFiles/strawberry_lib.dir/src/covermanager/moc_qobuzcoverprovider.cpp.obj
[ 62%] Building CXX object CMakeFiles/strawberry_lib.dir/qrc_data.cpp.obj
[ 62%] Building CXX object CMakeFiles/strawberry_lib.dir/qrc_icons.cpp.obj
[ 62%] Linking CXX static library strawberry_lib.lib
[ 94%] Built target strawberry_lib
[ 97%] Built target strawberry_lrelease
[ 97%] Building CXX object CMakeFiles/strawberry.dir/src/main.cpp.obj
[ 97%] Building RC object CMakeFiles/strawberry.dir/windres.rc.res
[ 97%] Building CXX object CMakeFiles/strawberry.dir/build/.qt/rcc/qrc_translations.cpp.obj
NMAKE : fatal error U1073: don't know how to make 'strawberry_lib.lib'
Stop.
NMAKE : fatal error U1077: '"C:\Program Files\Microsoft Visual Studio\2022\Community\VC\Tools\MSVC\14.44.35207\bin\HostX64\x64\nmake.exe" -s -f CMakeFiles\strawberry.dir\build.make /nologo -SL                 CMakeFiles\strawberry.dir\build' : return code '0x2'
Stop.
NMAKE : fatal error U1077: '"C:\Program Files\Microsoft Visual Studio\2022\Community\VC\Tools\MSVC\14.44.35207\bin\HostX64\x64\nmake.exe" -s -f CMakeFiles\Makefile2 /nologo -LS                 all' : return code '0x2'
Stop.

C:\data\projects\strawberry\strawberry-msvc>